Walmart says it will beat competitors’ prices ? no proof required
If Walmart customers find a lower price advertised elsewhere, Walmart says it will match that price at the register without requiring a copy of the competitors advertised price as proof.
Walmart reported that store managers are regularly checking competitor prices, so that they can streamline the price-matching process at the time of checkout.
Walmarts advertisements for its “ad match” program are part of an overall strategy as the big box store tries to come back from a relatively recent sales slump. Last month, Walmdart announced it was bringing back products that were cut from store lineups.
In an interview with CNNMoney, Walmarts chief merchandising officer, Duncan Mac Naughton, said “What our customers are telling us is that they want the right products in a one-stop shop at the lowest prices.
As you can probably tell from the lack of consistent posting on this site, there is something else keeping my busy. Well you were right. I recently have started back at school to pursue my MBA. It has been a while since I did my undergrad when I graduated in 1997. Back then the Internet was still a baby and you actually had to go to a book store to buy your textbooks. Well these days, there are a bunch of sites where you can by textbooks and then resell them later and they usually are much cheaper that the campus book stores.
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